Next Inc.


	Grundfos Services: Advertising, events, custom publishing, sales promotion The company: Producing more than 10 million pumps annually, Denmark-based Grundfos is one of the world's leading pump manufacturers. The Grundfos Group is represented by 72 companies in 41 countries around the globe, and employs nearly 15,000 people. The story: Grundfos is widely regarded as a highly sophisticated B2B marketer, and was looking for a communications partner in Japan that could handle local communications activities and also deal directly with the company's Danish headquarters. Next provides a full range of communications activities, from regular customer magazines in Japanese and English, event coordination, advertising. We were also directly involved in the launch of a completely new product line in Japan, following the parent company's acquisition of another pump manufacturer.

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